Top 5 things DAME would do with Bustle’s $6.5 million.
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Bryan Goldberg, the founder of the men’s sports site Bleacher Report, announced this week that he’d raised a gobsmacking $6.5 million for his new women’s company, Bustle.com. He’s right that the women’s space is an underserved market, but it’s clear that the patronizing Goldberg has no idea what to do with that money and his ideas about a women’s site are woefully inept. (For instance, men, we learn, will only secretly want to read Bustle. Because women’s issues are icky. Ew, girls.)
But not to worry, he won’t actually be running Bustle. Writes Goldberg: “My job, as CEO, is to hire the right people…. Knowing the difference between mascara, concealer, and eye-liner is not my job.” He further rattles his dull saber: “Isn’t it time for a women’s publication that puts world news and politics alongside beauty tips?” He obviously hasn’t been reading DAME, or you know, Marie Claire, or More, or Jezebel.
Hey investors, we have a better idea. We’ll take that money. We have more valuable ways to spend all that cold hard cash than Goldberg, who plans on paying writers $100 a day. So empowering.
Riiiiiight ladies? Cause we looooove shopping! That’s what ladies do—SHOP SHOP SHOP!
You know, the faux “male feminist” writer who was until recently employed by Jezebel, and who had a Twitter flameout admitting that he’s a raging bipolar narcissist with borderline personality disorder, and that had zero feminist academia credentials? Throwing money at him, stat!
Because Goldberg admitted he doesn’t know the difference between them. Understanding makeup is hard.
What? I’m being serious. Oh wait, we don’t have an office.
Because ladies can never have enough vibrators or sex tips.
Ok, fine. And a couple of things we’d really do:
PAY REAL RATES TO THE TOP FEMALE (AND DESERVING MALE) JOURNALISTS TO WRITE ABOUT MEDIA, POLITICS AND INTERNATIONAL AFFAIRS.
Studies show that women are still not featured as frequently on the mastheads at top magazines, which, by extension, pay more money. With $6.5 million, we’d hope to actually change that.
WRITE PROFILES AND RUN INTERVIEWS ON THE MOST FASCINATING WOMEN IN POLITICS, BUSINESS, TECH, SCIENCE, FASHION, AND HOLLYWOOD.
Because while we love a good celebrity profile, there are unsung geniuses in other fields that don’t get the love they deserve.
We urgently need your help!
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